/* ============================================================
   UrClaw — homepage stylesheet
   ============================================================ */

:root {
  --dark: #2D2926;
  --bronze: #A8503A;
  --bronze-earth: #7A3820;
  --bronze-dark: #8A4230;
  --bronze-light: #D78866;
  --cream: #F5F0EB;
  --cream-warm: #EEE6DA;
  --dark-85: rgba(45,41,38,0.88);
  --dark-70: rgba(45,41,38,0.72);
  --dark-15: rgba(45,41,38,0.15);
  --cream-85: rgba(245,240,235,0.88);
  --cream-60: rgba(245,240,235,0.62);
  --cream-25: rgba(245,240,235,0.25);

  --serif: Georgia, "Times New Roman", "Liberation Serif", serif;
  --sans: "Helvetica Neue", Helvetica, Arial, "Liberation Sans", sans-serif;
}

/* ----- reset + base ----- */

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; font-size: 18px; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: 0s !important; transition-duration: 0s !important; }
}
body {
  font-family: var(--serif);
  line-height: 1.6;
  color: var(--dark);
  background: var(--cream);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
a { color: inherit; text-decoration: none; }

/* ----- focus + accessibility ----- */

a:focus-visible, button:focus-visible {
  outline: 2px solid var(--bronze-earth);
  outline-offset: 3px;
  border-radius: 2px;
}
.section-dark a:focus-visible, .section-dark button:focus-visible { outline-color: var(--bronze-light); }
.cta-primary:focus-visible { outline-color: var(--cream); }

.skip-link {
  position: absolute; left: -9999px; top: 0;
  background: var(--dark); color: var(--cream);
  padding: 8px 12px; font-family: var(--sans); font-size: 13px;
}
.skip-link:focus { left: 8px; top: 8px; z-index: 100; }

/* ----- layout primitives ----- */

.wrap { max-width: 1240px; margin: 0 auto; padding: 0 40px; }
@media (max-width: 720px) { .wrap { padding: 0 22px; } }

section { padding: 96px 0; }
@media (max-width: 720px) { section { padding: 72px 0; } }
.section-dark { background: var(--dark); color: var(--cream); }

h1, h2, h3 { font-family: var(--serif); font-weight: normal; line-height: 1.15; }
h2 { font-size: clamp(28px, 4vw, 44px); letter-spacing: -0.01em; }
h3 { font-size: 22px; letter-spacing: -0.005em; }
p { font-size: 18px; line-height: 1.55; color: var(--dark-85); max-width: 62ch; }
.section-dark p { color: var(--cream-85); }

.section-num {
  font-family: var(--serif); font-style: italic;
  font-size: 15px; color: var(--bronze-earth);
  letter-spacing: 0.02em; margin-bottom: 16px; display: block;
}
.section-dark .section-num { color: var(--bronze-light); }

/* ----- top bar ----- */

.top-bar {
  display: flex; align-items: center; justify-content: space-between;
  padding: 22px 0;
  font-family: var(--sans); font-size: 13px; letter-spacing: 0.04em;
  color: var(--dark-85);
}
.top-bar .mark { display: flex; align-items: center; gap: 14px; }
.top-bar img { width: 44px; height: 44px; display: block; }
.top-bar .brand { font-family: var(--serif); font-size: 20px; letter-spacing: 0.02em; }
.top-bar .nav { display: flex; gap: 28px; font-size: 14px; }
.top-bar .nav a {
  color: var(--dark-85); border-bottom: 1px solid transparent;
  padding: 12px 0; display: inline-block;
}
.top-bar .nav a:hover { border-bottom-color: var(--bronze); color: var(--dark); }

/* ----- hero ----- */

.hero-area {
  padding: 72px 0 96px; position: relative; overflow: hidden;
}
.hero-area .hero-grid {
  display: grid; grid-template-columns: repeat(12, 1fr); gap: 40px;
  align-items: center; position: relative; z-index: 2;
}
.hero-area .hero-text { grid-column: 2 / 9; position: relative; z-index: 2; }
@media (max-width: 960px) { .hero-area .hero-text { grid-column: 1 / -1; } }
@media (max-width: 720px) {
  .hero-area .hero-grid { grid-template-columns: 1fr; gap: 0; }
  .hero-area .hero-text { grid-column: 1; }
}

.hero-watermark {
  position: absolute;
  right: 2%; top: 50%; transform: translateY(-50%);
  width: 38%; max-width: 540px;
  opacity: 0.08;
  pointer-events: none;
  z-index: 1;
}
@media (max-width: 960px) { .hero-watermark { display: none; } }

.display-xl {
  font-family: var(--serif); font-weight: normal;
  font-size: clamp(56px, 9vw, 112px); letter-spacing: -0.02em; line-height: 1.04;
}
.display-xl em { color: var(--bronze-dark); font-style: italic; }
@media (max-width: 480px) {
  .display-xl { font-size: clamp(44px, 11vw, 56px); }
  .footer-cta-xl h2 { font-size: clamp(40px, 12vw, 56px); }
}

.sub-hero {
  font-family: var(--serif); font-size: 22px; line-height: 1.45;
  color: var(--dark-85); max-width: 52ch; margin-top: 22px;
}

.fear-line {
  font-family: var(--serif); font-style: italic; font-size: 18px;
  color: var(--bronze-earth); margin-top: 16px;
  max-width: 52ch;
}

.press-credit {
  display: inline-flex; align-items: center; gap: 14px;
  margin-bottom: 40px;
  flex-wrap: wrap; row-gap: 8px;
}
.press-credit .square {
  width: 9px; height: 9px; background: var(--bronze);
  display: inline-block; flex-shrink: 0;
  margin-right: 4px;
  transform: translateY(-1px);
}
.press-credit .prefix {
  font-family: var(--serif); font-style: italic;
  font-size: 14px; color: var(--bronze-earth);
  letter-spacing: 0.01em;
}
.press-credit .pub {
  font-family: var(--serif); font-style: italic;
  font-size: clamp(22px, 2.4vw, 30px);
  color: var(--dark); letter-spacing: -0.008em;
  line-height: 1;
}
.press-credit .year {
  font-family: var(--serif); font-style: italic;
  font-size: 14px; color: var(--bronze-earth);
}

.hero-sla {
  margin-top: 26px;
  padding-top: 18px;
  border-top: 1px solid var(--bronze);
  max-width: 560px;
  font-family: var(--serif); font-style: italic;
  font-size: 14px; line-height: 1.4;
  color: var(--bronze-earth); letter-spacing: 0.005em;
}
.hero-sla strong {
  font-style: normal; font-weight: normal; color: var(--dark);
  border-bottom: 1px solid var(--bronze);
  padding-bottom: 1px;
}

/* ----- CTAs ----- */

.cta-row { margin-top: 34px; display: flex; gap: 22px; flex-wrap: wrap; align-items: center; }
.cta-primary {
  display: inline-block; padding: 16px 28px;
  background: var(--bronze); color: var(--cream);
  font-family: var(--sans); font-size: 15px; letter-spacing: 0.04em;
  border: none; cursor: pointer; transition: background 0.2s ease;
}
.cta-primary:hover { background: var(--bronze-dark); }
.cta-secondary {
  font-family: var(--serif); font-style: italic; font-size: 17px;
  color: var(--dark); border-bottom: 1px solid var(--bronze-earth);
  padding: 12px 0 4px;
  display: inline-block;
}
.section-dark .cta-secondary { color: var(--cream); border-bottom-color: var(--bronze-light); }

/* ----- L-train epigraph ----- */

.epigraph {
  background: var(--cream); padding: 64px 0;
  text-align: center;
  border-top: 1px solid var(--bronze);
  border-bottom: 1px solid var(--bronze);
}
.epigraph blockquote {
  font-family: var(--serif); font-style: italic;
  font-size: clamp(24px, 3.2vw, 36px);
  line-height: 1.32; letter-spacing: -0.008em;
  color: var(--dark);
  max-width: 28ch; margin: 0 auto;
}
.epigraph blockquote em { color: var(--bronze-dark); }
.epigraph cite {
  display: block; margin-top: 22px;
  font-family: var(--sans); font-size: 11px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-earth);
  font-style: normal;
}

/* ----- manifesto + pattern chain ----- */

.manifesto-poster {
  margin-top: 32px;
  padding-bottom: 56px;
  border-bottom: 1px solid var(--cream-25);
}
.manifesto-poster .display-poster {
  font-family: var(--serif); font-weight: normal;
  font-size: clamp(40px, 5.6vw, 72px);
  line-height: 1.08; letter-spacing: -0.015em;
  color: var(--cream); max-width: 18ch;
}
.manifesto-poster .display-poster em { color: var(--bronze-light); font-style: italic; }

.pattern-chain {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 0;
  margin-top: 56px;
  position: relative;
}
@media (max-width: 720px) { .pattern-chain { grid-template-columns: repeat(2, 1fr); row-gap: 32px; } }
.pattern-chain::before {
  content: ""; position: absolute;
  left: 12.5%; right: 12.5%;
  top: 22px;
  height: 1px; background: var(--bronze);
  opacity: 0.5;
}
@media (max-width: 720px) { .pattern-chain::before { display: none; } }
.pattern-chain .pattern-mark {
  position: relative;
  display: flex; flex-direction: column; align-items: center;
  text-align: center;
}
.pattern-chain .pattern-mark .dot {
  width: 12px; height: 12px; border-radius: 50%;
  background: var(--bronze);
  position: relative; z-index: 2;
  margin: 16px 0 22px;
}
.pattern-chain .pattern-mark .label {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.26em;
  text-transform: uppercase; color: var(--bronze-light); margin-bottom: 8px;
}
.pattern-chain .pattern-mark .word {
  font-family: var(--serif); font-size: 22px; color: var(--cream);
  letter-spacing: -0.005em;
}

/* ----- profile cards ----- */

.profile-cards {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px;
  margin-top: 48px;
}
@media (max-width: 960px) { .profile-cards { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 640px) { .profile-cards { grid-template-columns: 1fr; } }
.profile-card {
  background: var(--cream-warm);
  padding: 40px 32px 36px;
  position: relative;
  border-top: 3px solid var(--bronze);
  display: flex; flex-direction: column;
  min-height: 320px;
}
.profile-card .sector {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-earth); margin-bottom: 18px;
}
.profile-card .role {
  font-family: var(--serif); font-size: clamp(26px, 2.6vw, 32px);
  line-height: 1.1; letter-spacing: -0.01em;
  color: var(--dark); margin-bottom: 22px;
}
.profile-card .role em { font-style: italic; color: var(--bronze-dark); }
.profile-card .moment {
  font-family: var(--serif); font-style: italic;
  font-size: 16px; line-height: 1.5;
  color: var(--dark-85); margin-top: auto;
  border-top: 1px solid var(--dark-15); padding-top: 18px;
  margin-bottom: 14px;
}
.profile-card .moment::before {
  content: "“"; font-family: Georgia, serif; font-size: 24px;
  color: var(--bronze-earth); line-height: 0; vertical-align: -0.3em;
  margin-right: 4px; opacity: 0.55;
  font-style: normal;
}
.profile-card .moment::after {
  content: "”"; font-family: Georgia, serif; font-size: 24px;
  color: var(--bronze-earth); line-height: 0; vertical-align: -0.3em;
  margin-left: 2px; opacity: 0.55;
  font-style: normal;
}
.profile-card .byline {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.22em;
  text-transform: uppercase; color: var(--bronze-earth);
  font-style: normal; display: block;
}

.profile-card-wide {
  grid-column: 1 / -1;
  background: var(--dark); color: var(--cream);
  border-top: 3px solid var(--bronze);
  display: grid;
  grid-template-columns: 1fr 1.6fr;
  gap: 56px;
  align-items: start;
  padding: 44px 40px 40px;
  min-height: 0;
}
@media (max-width: 720px) {
  .profile-card-wide {
    grid-template-columns: 1fr; gap: 28px;
  }
}
.profile-card-wide .sector { color: var(--bronze-light); }
.profile-card-wide .role { color: var(--cream); margin-bottom: 0; }
.profile-card-wide .role em { color: var(--bronze-light); }
.profile-card-wide .right-col {
  display: flex; flex-direction: column; gap: 18px;
}
.profile-card-wide .moment {
  border-top: none; padding-top: 0; margin: 0;
  color: var(--cream-85); font-size: 19px; line-height: 1.45;
  max-width: none;
}
.profile-card-wide .moment::before,
.profile-card-wide .moment::after {
  color: var(--bronze-light); opacity: 0.75;
}
.profile-card-wide .byline { color: var(--bronze-light); }

/* ----- install timeline ----- */

.tier-durations {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px;
  margin-top: 36px;
  padding: 24px 0;
  border-top: 1px solid var(--cream-25);
  border-bottom: 1px solid var(--cream-25);
}
@media (max-width: 720px) { .tier-durations { grid-template-columns: 1fr; gap: 14px; } }
.tier-duration {
  display: flex; align-items: baseline; gap: 14px;
}
.tier-duration .tier {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-light);
  white-space: nowrap;
}
.tier-duration .span {
  font-family: var(--serif); font-style: italic; font-size: 18px;
  color: var(--cream); line-height: 1; letter-spacing: -0.005em;
}

.timeline {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 32px;
  margin-top: 56px;
}
@media (max-width: 860px) { .timeline { grid-template-columns: repeat(2, 1fr); row-gap: 48px; } }
@media (max-width: 480px) { .timeline { grid-template-columns: 1fr; row-gap: 32px; } }
.timeline-step {
  padding-top: 22px;
  border-top: 1px solid var(--bronze);
}
.timeline-step .marker {
  display: block;
  font-family: var(--serif); font-size: 44px; line-height: 1;
  color: var(--bronze-light);
  margin-bottom: 22px; letter-spacing: -0.02em;
}
.timeline-step .step-name {
  font-family: var(--serif); font-weight: normal;
  font-size: 22px; line-height: 1.2;
  color: var(--cream); margin-bottom: 12px; letter-spacing: -0.005em;
}
.timeline-step .step-name em.loc {
  color: var(--bronze-light); font-style: italic;
  font-size: 14px; letter-spacing: 0.01em;
}
.timeline-step .step-copy {
  font-family: var(--serif); font-size: 14px; line-height: 1.55;
  color: var(--cream-85);
}

/* ----- what you keep — editorial entries ----- */

.keep-entries {
  display: grid; grid-template-columns: 1fr 1fr; gap: 56px 80px;
  margin-top: 56px;
}
@media (max-width: 860px) { .keep-entries { grid-template-columns: 1fr; gap: 40px; } }
.keep-entry { display: block; }
.keep-entry .body .label {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-earth); margin-bottom: 8px;
}
.keep-entry .body .word {
  font-family: var(--serif); font-style: normal;
  font-size: clamp(28px, 3vw, 38px);
  line-height: 1.15; letter-spacing: -0.01em;
  color: var(--dark); margin-bottom: 14px;
  font-weight: normal;
}
.keep-entry .body .word .em-dark {
  color: var(--bronze-dark);
  font-style: italic;
}
.keep-entry .body .copy {
  font-family: var(--serif); font-size: 16px; line-height: 1.55;
  color: var(--dark-85); max-width: 44ch;
}

/* ----- pricing ----- */

.dark-pricing {
  background: var(--dark); color: var(--cream);
  padding: 80px 0 88px;
}
.dark-pricing .section-num { color: var(--bronze-light); }
.dark-pricing h2 { color: var(--cream); margin-top: 14px; }
.dark-pricing h2 em { color: var(--bronze-light); font-style: italic; }
.dark-pricing p { color: var(--cream-85); }

.sla-banner {
  background: var(--bronze); color: var(--cream);
  padding: 28px 36px; margin: 36px 0 48px;
  font-family: var(--serif); font-size: clamp(20px, 2.4vw, 26px);
  line-height: 1.35; letter-spacing: -0.005em;
}
.sla-banner em { font-style: italic; color: var(--dark); }
.sla-banner .sla-tag {
  display: block; font-family: var(--sans); font-size: 11px;
  letter-spacing: 0.22em; text-transform: uppercase;
  color: var(--cream-85); margin-bottom: 10px;
}

.pricing-posters {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px;
  margin-top: 48px;
  background: var(--cream-25);
}
@media (max-width: 860px) { .pricing-posters { grid-template-columns: 1fr; } }
.pricing-poster {
  background: var(--dark);
  padding: 40px 36px 44px;
  display: flex; flex-direction: column;
  position: relative;
}
.pricing-poster .tier-rule {
  height: 3px; width: 48px; background: var(--bronze);
  margin-bottom: 24px;
}
.pricing-poster .tier-name {
  font-family: var(--sans); font-size: 11px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-light);
  margin-bottom: 28px; font-weight: normal;
}
.pricing-poster .price {
  font-family: var(--serif); font-size: clamp(40px, 4.4vw, 56px);
  line-height: 1; letter-spacing: -0.02em;
  color: var(--cream);
  margin-bottom: 8px;
}
.pricing-poster .price em {
  font-style: italic; color: var(--bronze-light);
  font-size: 0.55em; vertical-align: 0.15em;
}
.pricing-poster .price.price-narrative {
  font-style: normal;
  font-size: clamp(34px, 3.8vw, 46px);
}
.pricing-poster .price.price-narrative em {
  font-style: italic; color: var(--bronze-light);
  font-size: inherit; vertical-align: baseline;
}
.pricing-poster .price-unit {
  font-family: var(--serif); font-style: italic; font-size: 16px;
  color: var(--cream-60); margin-bottom: 32px;
}
.pricing-poster .scope-list { list-style: none; padding: 0; margin: 0; }
.pricing-poster .scope-list li {
  font-family: var(--serif); font-size: 14px; line-height: 1.5;
  color: var(--cream-85);
  padding-left: 22px; position: relative; margin-bottom: 10px;
}
.pricing-poster .scope-list li::before {
  content: "·"; position: absolute; left: 8px;
  color: var(--bronze-light); font-weight: bold; font-size: 18px; line-height: 1;
}

.pricing-postscript {
  font-family: var(--serif); font-style: italic; font-size: 16px;
  color: var(--cream-60); margin-top: 40px; max-width: 60ch;
}

.why-not-cheaper {
  margin-top: 56px; padding-top: 32px;
  border-top: 1px solid var(--cream-25);
}
.why-not-cheaper .label {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-light);
  margin-bottom: 14px;
}
.why-not-cheaper .copy {
  font-family: var(--serif); font-style: italic;
  font-size: 17px; line-height: 1.5;
  color: var(--cream-85); max-width: 64ch;
}
.why-not-cheaper .copy strong {
  font-style: normal; color: var(--cream); font-weight: normal;
  border-bottom: 1px dotted var(--bronze-light);
  padding-bottom: 1px;
}

.references-line {
  margin-top: 28px;
  font-family: var(--serif); font-style: italic; font-size: 14px;
  color: var(--cream-60);
}

/* ----- FAQ ----- */

.faq-magazine {
  margin-top: 56px;
  display: grid; grid-template-columns: repeat(2, 1fr);
  gap: 56px 64px;
}
@media (max-width: 860px) { .faq-magazine { grid-template-columns: 1fr; gap: 40px; } }
.faq-mag-item {
  border-top: 1px solid var(--dark-15);
  padding-top: 22px;
}
.faq-mag-item .qa .q,
.faq-mag-item h3.q {
  font-family: var(--serif); font-style: normal; font-size: 22px;
  color: var(--dark); line-height: 1.3; margin-bottom: 14px;
  letter-spacing: -0.005em; font-weight: normal;
}
.faq-mag-item .qa .q em,
.faq-mag-item h3.q em {
  color: var(--bronze-dark);
  font-style: italic;
}
.faq-mag-item .qa .a,
.faq-mag-item p.a {
  font-family: var(--serif); font-size: 16px; line-height: 1.55;
  color: var(--dark-85);
}

.faq-sixth {
  background: var(--cream-warm);
  padding: 32px 36px;
  border-left: 3px solid var(--bronze);
  align-self: start;
}
.faq-sixth .label {
  font-family: var(--sans); font-size: 10px; letter-spacing: 0.28em;
  text-transform: uppercase; color: var(--bronze-earth); margin-bottom: 14px;
}
.faq-sixth .copy {
  font-family: var(--serif); font-style: italic; font-size: 19px;
  line-height: 1.4; color: var(--dark);
  letter-spacing: -0.005em;
}
.faq-sixth .copy a {
  font-style: normal; border-bottom: 1px solid var(--bronze-earth);
  padding-bottom: 1px; color: var(--bronze-earth);
}

/* ----- tertiary band ----- */

.tertiary-band {
  padding: 36px 0; background: var(--cream-warm);
  border-top: 1px solid var(--dark-15); border-bottom: 1px solid var(--dark-15);
  text-align: center;
}
.tertiary-band p {
  font-family: var(--serif); font-style: italic; font-size: 17px;
  color: var(--dark-85); margin: 0 auto; max-width: 56ch;
  line-height: 1.5;
}
.tertiary-band a {
  color: var(--bronze-earth); border-bottom: 1px solid var(--bronze-earth);
  padding-bottom: 1px; font-style: normal;
}

/* ----- closing CTA band ----- */

.footer-cta-xl {
  background: var(--bronze); color: var(--cream); padding: 120px 0;
  text-align: center;
}
.footer-cta-xl h2 {
  font-family: var(--serif); font-size: clamp(48px, 7vw, 96px);
  letter-spacing: -0.02em; line-height: 1.02;
  color: var(--cream); margin-bottom: 32px;
}
.footer-cta-xl h2 em { font-style: italic; color: var(--dark); }
.footer-cta-xl .cta-row { justify-content: center; }
.footer-cta-xl .cta-primary { background: var(--dark); color: var(--cream); }
.footer-cta-xl .cta-primary:hover { background: #000; }
.footer-cta-xl .cta-secondary { color: var(--cream); border-bottom-color: var(--cream); }

/* ----- site footer ----- */

.site-footer {
  background: var(--dark); color: var(--cream-85);
  padding: 40px 0; font-family: var(--sans); font-size: 13px; letter-spacing: 0.04em;
}
.site-footer .row {
  display: flex; justify-content: space-between; gap: 22px; flex-wrap: wrap;
  align-items: center;
}
.site-footer a {
  color: var(--cream-85); border-bottom: 1px solid var(--bronze-light); padding-bottom: 1px;
}
.site-footer a:hover { color: var(--cream); }